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PURE STORY – your shield in the skies

Airplane flight is a challenge for the entire body – including the skin. The extremely dry air in the cabin, the change in pressure, oxidative stress and the long time spent in a seated position – all this can upset the natural balance of the skin, leading to dehydration, loss of elasticity, irritation and even faster aging. At PURE STORY, we understand that everyday life can be dynamic. That’s why we create cosmeceuticals based on the principles of biocompatibility, which also work effectively when the skin functions outside its comfort zone. Every ingredient matters. Every product – purposefulness.

Learn the three pillars of travel care – based on knowledge, not randomness.

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1. hydration and protection – prepare your skin for extreme conditions

Air humidity in the aircraft cabin drops below 20%. This is less than in the desert. The skin loses water instantly – it becomes tight, rough, more prone to irritation. Therefore, the first step is to prepare the skin before the flight – by providing it with active ingredients, they will bind water in the epidermis and prevent it from evaporating. Responding to the needs of skin prone to severe dehydration during flight, DEEP MOISTURE CREAM – an ultra-hydrating cream that instantly quenches the skin’s thirst – is the perfect solution. Its secret? Hyaluronic acid, which works both on the surface and deep in the epidermis to retain water and promote regeneration. Accompanied by natural squalane and soothing lactobionic acid, it forms a protective barrier that counteracts dryness for hours. The skin becomes resistant to dry air – without feeling greasy or sticky.

When to apply?

30 minutes before boarding – to prepare the skin for drying. Upon arrival – to regenerate and restore softness.

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2. cellular protection: antioxidation at altitude
During flight, the skin is exposed to increased UV radiation and oxidative stress, making cell metabolism work slower. The skin loses its radiance, elasticity and firmness. This is the moment to reach for a formula with a strengthening AND antioxidant effect – AGE DEFENCE SERUM. This is a concentrated formula with asiaticoside extracted from the Centella Asiatica (CICA) plant, coenzyme Q10 and a natural form of vitamin E. The serum acts as an antioxidant shield, reducing free radicals that occur as a result of exposure to light, stress and dry climates. Asiaticoside accelerates the synthesis of collagen and elastin, so the skin retains firmness and elasticity. The light texture of the serum is quickly absorbed, leaving no greasy layer – ideal for those who value discretion and comfort.

When to apply?

Morning and evening – as the first layer of care after cleansing the skin.
Upon arrival – to stimulate regeneration and protect the skin from further
environmental stress.

You can apply AGE DEFENCE SERUM to both the face, neck and décolleté – areas that are particularly affected by travel fatigue.

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3. lipid regeneration – where the skin cries out for help
It is not only the face that needs support during air travel. Long hours in the cabin can disturb the lipid balance of the skin, causing a feeling of roughness, tension AND irritation. The altitude and air conditioning make dry zones – lips, hands, nose area – start to burn, peel and crack. This is when you need an “always on” formula. – compact, effective and ready to use at any time.
LIPID REPAIR BALM is an SOS balm that focuses on restoring the skin’s natural lipid barrier. Ceramides, cholesterol and essential fatty acids derived from vegetable oils effectively replenish the skin’s structure, intensively regenerating it and protecting it from further moisture loss. The silky texture of the lotion is absorbed immediately, bringing a feeling of comfort and softness.

When to apply?

During and after a flight, especially when you feel tension and discomfort. For every day on the go – as a multifunctional product, designed to take care of any dry and irritated areas of the skin.

Three steps. One philosophy. PURE STORY
Care on the go doesn’t have to be elaborate. Skin doesn’t expect excess – it expects support. It’s all about quality, effectiveness and solutions tailored to its needs. DEEP MOISTURE CREAM, AGE DEFENCE SERUM and LIPID REPAIR BALM are a set of products that provide comprehensive care to make every trip less tiring for your skin. Because taking care of your skin is an investment in its health and comfort – even when you’re up in the clouds.